Why You Should Care About Your Online Brand
May 22, 2012 by Todd Greider
By Todd Greider
May 15, 2012 •
Did you know your brand starts with your online storefront and presence, also known as your website and anything else that the general public can find about you online? That’s right, your website, your Facebook account and everything else posted about you online are critically important to your business. Americans today are connected and active online and many have already established their initial impression of you and your business from your presence on the web.
In working with financial advisors across the country, I have found that many have spent thousands of dollars on elaborate offices, hired interior decorators, and thought extensively about their office floor plan and ambiance. For some, it may be a reflection of their personality or an elaborate expression of their desire to create a warm, welcoming and comforting environment for their clients and prospects. Click here to read more…