Asset managers turn to social media to reach advisors
May 16, 2014 by http://www.lifehealthpro.com/2014/05/16/asset-managers-turn-to-social-media-to-reach-advis?eNL=537668ec160ba0da257f7b7e&utm_source=LifeHealthProDaily&utm_medium=eNL&utm_campaign=LifeHealthPro_eNLs&_LID=97618565
Asset managers unanimously agree that social media is an ideally suited tool for communicating with financial advisors or other intermediaries, according to new research.
Cerulli Associates discloses this finding in “U.S. Product Marketing and Sales Organizations 2013: Supporting Distribution with a Multi-Faceted Marketing Plan.” The report examines marketing and sales organizations, and explores structured, staffing budgets, branding, advertising, websites, social media, wholesaling trends and requests for proposal (RFPs).
Originally Posted at LifeHealthPro on May 16, 2014 by http://www.lifehealthpro.com/2014/05/16/asset-managers-turn-to-social-media-to-reach-advis?eNL=537668ec160ba0da257f7b7e&utm_source=LifeHealthProDaily&utm_medium=eNL&utm_campaign=LifeHealthPro_eNLs&_LID=97618565.
Categories: Industry Articles