Total Overall Indexed Universal Sales and Top Selling Indexed ULs of All Time! (2014)
April 7, 2015 by Jamie Johnson
At Wink, we have been tracking indexed universal life sales by insurance carrier each year since 1998 in our quarterly Wink’s Sales & Market Report. Last year we compiled all the results to see which companies are the top ten for overall sales. We are continuing our analysis this year by updating the “Total Overall Indexed Universal Life Sales” data through 2014.
Aviva’s life business was acquired by Global Atlantic and renamed to Accordia Life in 2014. The newly named Accordia continues as the leader for Total Overall Indexed Indexed Universal Life Sales with aggregate sales of over $1.34 billion in target premiums. Rounding out the top five sellers of indexed universal life over this 16-year period are: Pacific Life, Aegon, National Life Group, and AIG.
We began tracking the individual product sales of indexed universal life (UL) products in the second quarter of 2008. Last year, we compiled these individual product sales to see which products were the top selling indexed universal life products from 2nd Quarter, 2008-2013. Accordingly, we updated “Top Selling Indexed ULs of All Time” to include 2014.
Axa’s Athena Indexed Universal Life holds onto the title of the “Top Selling Indexed UL of All Time” with a total of $404 million in indexed universal life target premium. Minnesota Life’s Eclipse Indexed Life overtook Pacific Life’s Pacific Indexed Accumulator III for the second position. Pacific Life and Accordia Life’s products round out the top five of best-selling indexed universal life products of all time.
Please Note: Indexed life sales include target premiums for universal products, full premiums for whole life products, and 10% of single premiums for true single premium life designs.
We published the Top Ten Overall Indexed Annuity Sales and Top Selling Indexed Annuities of all time in our previous blog –> Click HERE to view.
Each carrier reports their quarterly sales to Wink to be published in Wink’s Sales & Market Report. Updates to our “Total Overall Indexed Universal Life Sales and Best-Selling Indexed UL of All Time” blog will be made following the full release of the 4th Quarter, Wink’s Sales & Market Report each year and located at https://www.winkintel.com/category/winks-blogs/
Updated 2/22/2018