The Heat Is On In The Hybrid Annuity Market
November 7, 2017 by Cyril Tuohy
Competition in the fast-growing hybrid annuity market is about to get fierce, the CEO of a life and annuity company said.
But all competitors are welcome, said Eric Steigerwalt, president and CEO of Brighthouse Financial, a big seller of hybrid annuities.
The hybrid annuity “is a great product for manufacturers, it’s a great product for distributors, it’s a great product for our clients – so growing that business, I think, would be great,” Steigerwalt said in an analyst conference call. “We welcome the competition. We know there’s going to be some in 2018.”
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