5 Secrets for Annuity Selling Success
September 28, 2021 by Bill Broich
Before I get started, let me handle the gorilla in the room: You need to have a marketing budget. You must invest in yourself.
The amount you are willing to invest will affect the success you will find.
If you do not have funds set aside, don’t read any further. I hear it all the time: “All I want to do is see people and sell.”
That’s what we all want to do.
The reality is, to write annuities at the $3 million to $5 million annual premium level, you need to invest about $2,000 to $4,000 a month in marketing. To sell more, invest more; to sell less, invest less.