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    • MIB Sees Strong Term Life Application Growth

    March 19, 2025 by Allison Bell

    New, high-tech marketing and underwriting programs might be getting more consumers interested in term life insurance.

    U.S. application activity for term life policies was 13% higher in February than in February 2024, according to MIB Group.

    Whole life activity fell 1%, and universal life activity dropped 18%.

    Read via Think Advisor

    Originally Posted at Think Advisor on March 12, 2025 by Allison Bell.

    Categories: Industry Articles
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