Securian and InsLyft launch innovative Hindsight Indexed Account
March 12, 2025 by Doug Bailey
The development of customized or proprietary indexes by financial investment companies has been trending in recent years as more firms find traditional benchmarks like the S&P 500 or the Dow Jones average, expensive, outdated, archaic, and overcomplicated.
One of the latest to join the trend is InsLyft, a top financial distribution and product innovator, which along with Securian Financial, announced the launch of the Hindsight Indexed Account, saying the methodology would bring “clarity and effectiveness” to index product design.
“We believe Hindsight has the potential to become the new industry standard, replacing outdated models that limit clients to a single index,” said InsLyft president Allie Miller.