WINK DELIVERS MORE DATA THROUGH THEIR API SOLUTION
May 12, 2025 by Wink's Press Release
— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE
WINK DELIVERS MORE DATA THROUGH THEIR API SOLUTION
Wink’s AnnuitySpecs Offers an Application Programming Interface for Standard and Bespoke Data Needs
Des Moines, Iowa. May 9, 2025– In the continued pursuit of their mission statement, “To provide the best darned competitive intelligence to the life insurance and annuity industries,” Wink, Inc., is excited to reveal a technology using their flagship offering, the AnnuitySpecs product management tool. Wink is the #1 source for annuity and life insurance competitive intelligence, providing data and insight to the industry for 20 years, at www.WinkIntel.com.
“Our reliable data is now available to digest in an entirely different format,” announced Victoria Grossman, Wink’s President. The annuity data that the life insurance industry has come to rely on is available via an Application Programming Interface (API). This sought-after enhancement gives Wink subscribers an opportunity to harness annuity product and rate information in an entirely new way.
Sheryl J. Moore, CEO of Wink, Inc., remarked, “Our subscribers are thrilled to have this capability. Need to automate your rate-setting? Check. Interested in streamlining your competitive intelligence? Check.”
Wink’s AnnuitySpecs offers product specifications and rates, rider specifications, advanced searches, side-by-side comparisons, a dashboard of recent product changes, tracking on new and discontinued products, historical new business rates, regulatory and marketing materials on:
- Multi-Year Guaranteed Annuities;
- Traditional Fixed Annuities;
- Indexed Annuities;
- Structured Annuities (RILAs); and
- Variable Annuities.
All this- and the accurate and timely Product Specs that Wink users have come to rely upon.
The API technology that harnesses AnnuitySpecs is available now, for those wanting to discuss both standard and tailored solution options.
“As product experts, we have perfected our craft,” said Moore. “This delivery method is just a new way to rely on the annuity data you need.”
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For more information, go to www.WinkIntel.com. Please reach out to support@winkintel.com for details on Wink’s API.
Wink, Inc. is the company behind the most comprehensive life insurance and annuity due-diligence tools, AnnuitySpecs and LifeSpecs at www.WinkIntel.com. Wink, Inc. is the distributor of the quarterly Wink’s Sales & Market Report. Serving as the insurance industry’s #1 resource of insurance product sales since 1998, this report provides sales by product, company, crediting method, index, distribution, surrender charge period, guarantee period, and more. Wink’s Sales & Market Report expanded to cover all annuity products and all life insurance products in 2024.
The staff of Wink, Inc. has combined experience of nearly 200 years working with insurance products, more than a century of which is specific to competitive intelligence. Based in Des Moines, Iowa, the firm offers competitive intelligence and market research in the life insurance and annuity industries, serving financial services professionals, distributors, manufacturers, reinsurers, regulators, and consultants on both a domestic and global basis.
Sheryl J. Moore, CEO is the guiding force behind Wink, Inc. Ms. Moore previously worked as a market research analyst for top carriers in the life insurance and annuity industries. Her views on the direction of the market are frequently heard in seminars and quoted by industry trade journals.
May 9, 2025
Des Moines, IA
(855) ASK-WINK
