Study: How does flexibility impact life insurance purchase decisions?
June 25, 2025 by Doug Bailey
In the world of life insurance, guarantees have long reigned as the gold standard—products with lifetime guarantees, no-lapse provisions, and steady premiums have been the go-to for risk-averse consumers. But new research suggests that the tide may be shifting to give more weight to flexibility —if, that is, financial professionals are willing to take the time to explain alternatives.
Originally Posted at InsuranceNewsNet on June 23, 2025 by Doug Bailey.
Categories: Industry Articles
