Which Carriers Have the Most Traditional Variable Annuities on Their Books?

July 16, 2025 by Gretchen Lenth

Peter Lamond, VA ambassador at Wink Intel, said he expects the RILA market to continue to grow as more carriers enter the market and new products are unveiled. Corebridge first entered the RILA market with its MarketLock contract last October. Even companies that aren’t in the traditional VA market are entering the space, such as F&G, which launched its first RILA last year. More than 20 carriers now offer some buffered variable annuity product.

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Originally Posted at Life Annuity Specialist on July 11, 2025 by Gretchen Lenth.