Insurers Lean Into Income, Innovation And Intelligence As Annuity Industry Enters New Era
July 1, 2025 by Goldman Sachs Asset Management’s 2025 Annuity Survey
US insurance carriers are accelerating their shift toward retirement income solutions and platform innovation as economic uncertainty grows. From rethinking product menus and platform allocations to embedding AI into distribution and education, the annuity business is actively transforming to meet today’s market risks and tomorrow’s investor expectations.
These are among the findings from the newly released 2025 Goldman Sachs Asset Management Annuity Industry Survey: Change on the Horizon, the fifth annual pulse-check of insurance carrier market sentiment, product innovation, and distribution strategy.
Originally Posted at Advisor Magazine on June 29, 2025 by Goldman Sachs Asset Management’s 2025 Annuity Survey.
Categories: Industry Articles
