Limra Changes How It Calculates Annuity Sales for Carrier Rankings

July 6, 2026 by Cyril Tuohy

Wink’s Moore on the Market: I read that LIMRA is going to start counting internal exchanges in their data set.

I also heard that Wink, Inc. has reported sales in this manner since 1997.

*wink, wink*

Welcome to my house, LIMRA.

Well played…very well played. -sjm

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….Nationwide sold nearly $2 billion in fixed-rate annuities in the first quarter, fueled by the strength of its five-year contract…. 

The company’s Secure Growth 5-Year MYGA was the top-selling MYGA in the quarter, Wink‘s Sales & Market Report reported earlier. Read at Life Annuity Specialist 

Originally Posted at Life Annuity Specialist on June 2026 by Cyril Tuohy.