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  • Competitive Market Intelligence Consultant: Life products

    June 30, 2016 by Lincoln Financial Group

    Location: Hartford, CT  (Connecticut)
    Relocation assistance is not available for this  opportunity.
    Requisition #7441
    About the Company
    Lincoln Financial Group provides advice and solutions that help empower Americans to take charge of
    their financial lives with confidence and optimism. Today, more than 17 million customers trust our
    retirement, insurance and wealth protection expertise to help address their lifestyle, savings and
    income goals, as well as to guard against long-term care expenses. Headquartered in Radnor,
    Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation
    (NYSE:LNC) and its affiliates. The company had $222 billion in assets under management as of March
    31,  2015.
    The Role
    As the Competitive Market Intelligence Consultant, you will consult, analyze and deliver on more
    complex assignments and projects for Life Product Management, Life Competitive Intelligence and
    Life Sales and marketing. You will also act as a resource to applicable internal and external
    stakeholders. You will be responsible for the delivery of market intelligence to the enterprise.
    You will be looked to for in-depth reconnaissance into the environment that Lincoln competes and to
    conduct more complex research and analysis of the industry, the life insurance marketplace and our
    core   competitors.
    Responsibilities
    Market Intelligence
    • Act as a resource to other departments in the communication of company and industry life
    insurance product matters
    • Serves as a resource for internal stakeholders through building an understanding of internal
    client data and external market  intelligence
    • Collaborates with internal stakeholders (e.g. Marketing, Sales, Product Development, and/or team
    members) and other internal/external partners to identify and communicate consumer    trends
    • Identifies and consults with internal stakeholders on business issues and objectives based on a
    current understanding of consumers, customers, competitors and the   marketplace.
    • Develop and maintain network of industry contacts to proactively monitor the life marketplace and
    to ethically acquire and disseminate competitive  information
    • Share detailed product and industry knowledge to actively participate in product development
    process and attend product  workgroups
    • Provide data for a variety of increasingly complex requests, including strategic planning
    documents and quarterly reports
    • Develop increasingly complex competitive marketing pieces that provide our clients with
    information necessary to define our product message. Work with leadership to communicate that
    message to various groups throughout the  organization
    •   Produce detailed comparisons of competitor product structure, rates, and  features
    •   Perform increasingly complex analysis of key performance criteria for all contract   types
    • Analyzes and addresses more complex data issues including ensuring data is carefully gathered and
    cleansed
    • Conducts projects to solve for business problems and identifies/recommends business development
    opportunities
    •   Develops more complex analytical programming and models to manage and analyze   data
    • Consults stakeholders, developing and delivering presentations that translate analytical insights
    into tangible, actionable solutions for leaders and business  partners
    • Shares technical knowledge with team members to identify and develop data driven insight into
    customers, competitors and/or  regulations
    Education
    •   Undergraduate Degree or 4+ years of comparable work  experience
    Experience
    • 3 – 5 years of experience in Life Product Management, Life Competitive Intelligence, and/or Life
    Marketing or Life Sales
    • Intermediate skills in Microsoft Office (Outlook, Word, PowerPoint) including knowledge of
    systems applications and processes
    • Ability to read, analyze and interpret both internal and external documents such as general
    media/publications, professional journals, technical procedures, governmental regulations,
    policies, proposals, and standard operating  procedures.
    •   Evaluate trends in data or information
    •   Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint,  Outlook)
    • Demonstrated strong relationship management skills with internal clients (e.g. management, peers
    and colleagues)
    •   Confident, comfortable communicator with strong written and verbal communication   skills
    •   A demonstrated track record of consistently meeting and/or exceeding performance   expectations
    •   Possesses a bias for action and avoids workplace  distractions
    •   Drives performance targets to completion
    #LI-CA1
    This position may be subject to Lincoln’s Political Contribution Policy.  An offer of employment
    may be contingent upon disclosing to Lincoln the details of certain political contributions.
    Lincoln may decline to extend an offer or terminate employment for this role if it determines
    political contributions made could have an  adverse impact on Lincoln’s current or future business
    interests, misrepresentations were made, or for failure to fully disclose applicable political
    contributions and or fundraising   activities.
    Click HERE to Apply 

    Originally Posted by Lincoln Financial Group.

    Categories: Industry Articles
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