Six Marketing Steps To Creating A “21st Century Agency”
July 14, 2020 by Charlie Gipple
A little over a year and a half ago I decided to leave corporate America to start a full-service independent marketing organization (IMO), CG Financial Group, LLC. This was a great process for me, not only because it allowed me to create a business that is already successful, but also because it allowed me to go through the process that I am now educating financial professionals on. That process is creating a “21st Century Agency.” I think you would agree that a 21st Century Agency is one that leverages consumer behaviors, social media, video, websites, search engines, etc.