5 Myths Keeping Black Americans From Buying Life Insurance
October 7, 2020 by John Hilton
Some recent studies show that Black households are more receptive than other races are to purchasing life insurance — the key is reaching that market.
Nearly 80% of Black Americans said having life insurance is a goal for them, a 2019 New York Life study found, versus 63% of all adults. More than 90% of Black Americans said they believe life insurance helps future generations succeed.