We would love to hear from you. Click on the ‘Contact Us’ link to the right and choose your favorite way to reach-out!


media/speaking contact

Jamie Johnson

business contact

Victoria Peterson

Contact Us


Close [x]

Industry News


  • Industry Articles (18,881)
  • Industry Conferences (5)
  • Industry Job Openings (4)
  • Moore on the Market (252)
  • Negative Media (139)
  • Positive Media (73)
  • Sheryl's Articles (704)
  • Wink's Articles (287)
  • Wink's Inside Story (261)
  • Wink's Press Releases (107)
  • Blog Archives

  • August 2022
  • July 2022
  • June 2022
  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • February 2020
  • January 2020
  • December 2019
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019
  • January 2019
  • December 2018
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • April 2018
  • March 2018
  • February 2018
  • January 2018
  • December 2017
  • November 2017
  • October 2017
  • September 2017
  • August 2017
  • July 2017
  • June 2017
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2017
  • December 2016
  • November 2016
  • October 2016
  • September 2016
  • August 2016
  • July 2016
  • June 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • June 2015
  • May 2015
  • April 2015
  • March 2015
  • February 2015
  • January 2015
  • December 2014
  • November 2014
  • October 2014
  • September 2014
  • August 2014
  • July 2014
  • June 2014
  • May 2014
  • April 2014
  • March 2014
  • February 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • September 2013
  • August 2013
  • July 2013
  • June 2013
  • May 2013
  • April 2013
  • March 2013
  • February 2013
  • January 2013
  • December 2012
  • November 2012
  • October 2012
  • September 2012
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • April 2012
  • March 2012
  • February 2012
  • January 2012
  • December 2011
  • November 2011
  • October 2011
  • September 2011
  • August 2011
  • July 2011
  • June 2011
  • May 2011
  • April 2011
  • March 2011
  • February 2011
  • January 2011
  • December 2010
  • November 2010
  • October 2010
  • September 2010
  • August 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • December 2009
  • November 2009
  • October 2009
  • August 2009
  • June 2009
  • May 2009
  • April 2009
  • March 2009
  • November 2008
  • May 2008
  • February 2008
  • August 2006
  • Annexus and Integrity Join Forces to Transform Annuity and Life Insurance Product Design and Distribution

    August 2, 2022 by Integrity Marketing Group

    DALLASJuly 27, 2022 /PRNewswire/ — Integrity Marketing Group, LLC (“Integrity”), a leading distributor of life and health insurance, and provider of wealth management and retirement planning solutions, today announced it has entered into an agreement to acquire Annexus, the foremost independent insurance and financial product design and distribution company. As part of the transaction, Ron Shurts, Co-Founder and CEO of Annexus, will become a Managing Partner in Integrity. Previous Annexus investors, including funds managed by Blackstone, will sell their interests as part of the transaction. Financial terms of the acquisition were not disclosed.

    Annexus is an influential industry pioneer that develops financial and insurance products — including fixed indexed annuities (FIA) and indexed universal life insurance policies (IUL) — for leading insurance companies. In addition to product development, Annexus provides a full range of marketing, technology and illustration systems to its distribution partners. The company’s innovative FIA and IUL products are designed to help Americans make the most of their retirement assets. They are developed with extensive input from carriers, as well as leading actuaries and asset managers, and they are distributed through an elite group of advisors and financial professionals. As former financial advisors and life-long industry innovators, Annexus Co-Founders Ron Shurts and Don Dady bring a specialized understanding of client needs and expectations to their product design. Since its founding in 2006, Annexus has served over half a million Americans with their retirement needs. In 2022, Annexus expects to place approximately $7 billion in annuity premium and $150 million in target life insurance premium.

    “At Integrity, we are passionate about holistically serving the life, health and wealth needs of Americans to ensure they have the best solutions and coverage for every stage of life, including retirement,” shared Bryan W. Adams, Co-Founder and CEO of Integrity. “Since its founding, Annexus has been the market leader in developing annuity and life insurance products with the highest level of service in the industry. Joining the Integrity platform will provide the experienced team at Annexus with a comprehensive suite of technology, resources and support to layer on top of their already exceptional systems and processes. The partnership will give Integrity access to Annexus’ deep product development and distribution partnership expertise, which will greatly enhance our mission to help more Americans prepare for the good days ahead. It’s an ideal match that will elevate the way insurance and financial planning products are developed and distributed — we can’t wait to get started!”

    “We created Annexus around a unique vision to revolutionize product development and delivery in the annuity and life insurance space and provide better solutions to our stakeholders. Likewise, Integrity has transformed insurance distribution, wealth management and retirement planning by assembling an unsurpassed network of industry leaders and legends who are innovating every part of the industry,” said Ron Shurts, Co-Founder and CEO of Annexus. “By leveraging our respective strengths, we see unbelievable growth potential for both of our companies. Carriers, advisors and clients need the products and services we provide more than ever. When it comes to improving lives, there is no finish line. We’re committed to helping every American enjoy a safer and more secure retirement, and partnering with Integrity will help us amplify and accelerate toward that goal.”

    Visionary companies across multiple industries are choosing to align their expansive success with Integrity. The Integrity platform creates unprecedented opportunities for collaboration where leaders are thoughtfully innovating every aspect of life, health and wealth protection.

    “When two innovators of this magnitude come together with a common goal, everyone wins,” explained Tom Dempsey, Chief Distribution Officer at Integrity. “Ron Shurts has always been one of the hardest working, most respected leaders in the industry. Every move he makes is with the intention of improving lives — those of his coworkers, his carrier and financial services provider partners, and ultimately, the consumers who receive better outcomes from the products Annexus designs. With Annexus at our side, Integrity will be able to provide an even wider range of retirement solutions to meet the essential needs of the rapidly growing senior market. This partnership reinforces Integrity’s commitment to improve retirement planning for all Americans.”

    Through Integrity’s best-in-class platform, Annexus will gain access to a breadth and depth of proprietary technology and resources. These include industry-leading real-time quoting and enrollment systems, customer relationship management software and ongoing product development. Integrity partners are supported by a substantial infrastructure that streamlines business services and administration. Services include areas such as People & Culture, Technology & Innovation, legal and compliance, and access to Integrity’s world-class advertising and marketing firm.

    Enhancing all these benefits is the opportunity for Annexus employees to enjoy meaningful company ownership through Integrity’s impactful Employee Ownership Plan.

    “Connecting Integrity’s vast scope and scale with the expansive products we’re developing is very exciting — equally important is the alignment of cultures,” explained Don Dady, Co-Founder of Annexus. “Annexus and Integrity both value hard work, creativity and putting people first. Integrity’s Employee Ownership Plan was an important aspect of this partnership. Our talented and hardworking employees are key to our success, and the chance to own a piece of a dynamic and forward-thinking company like Integrity unlocks untold potential value for all our team members. We’re incredibly excited about what the future holds with this partnership — it’s a win-win for everyone.”

    “Our mission has always been to help consumers make the most of what life brings in a more holistic way, and to do so, we’ve partnered with some of the most trusted and respected names in the business,” said Steve Young, Chairman of Integrity’s Board of Directors. “The Annexus team have been pioneers in designing industry-leading retirement planning products and services for decades. By bringing their expertise into our Integrity family, we’ll help more Americans save and retire with greater independence and security. This partnership signifies a new era not just for Integrity and Annexus, but for the industry itself. I believe it’s a moment we’ll look back on as transformative in the years to come.”

    For more information about Annexus’ partnership with Integrity, view a video at www.integritymarketing.com/Annexus.

    About Integrity Marketing Group 

    Integrity, headquartered in Dallas, Texas, is a leading distributor of life and health insurance, and provider of innovative solutions for wealth management and retirement planning. Through its partner network, Integrity helps millions of Americans protect their life, health and wealth with a commitment to meet them wherever they are — in person, over the phone and online. Integrity’s cutting-edge technology helps streamline the insurance and financial planning experience for all stakeholders. In addition, Integrity develops products with carrier partners and markets them through its distribution network of agencies, brokerages and RIAs throughout the nation. Integrity’s nearly 6,000 employees work with almost 500,000 agents and advisors who serve more than 11 million clients annually. In 2022, Integrity will help carriers place nearly $20 billion in new sales and oversee more than $20 billion of assets under management and advisement through its RIA and broker-dealer platforms. For more information, visit www.integritymarketing.com.

    About Annexus

    As the leading independent product design and distribution company in America, Annexus designs solutions to help Americans grow and protect their retirement savings. Since 2006, Annexus has developed the industry’s best-performing fixed indexed annuities and indexed universal life insurance policies, and they are leading the charge in the development of in-plan lifetime income solutions with plan sponsors. Annexus is recognized as a thought leader across the industry, winning multiple awards including Barron’s Best Product for Seniors and most recently, the Annuity Innovator of the Year award from EQDerivatives.  For more information, visit www.annexus.com.

    SOURCE Integrity Marketing Group, LLC

    Originally Posted at Cision PR Newswire on July 27, 2022 by Integrity Marketing Group.

    Categories: Industry Articles